Harley-davidson Intrinsic Value – Harley-Davidson Retail Sales Continue to Decline in Q2: Baird Survey

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HARLEY-DAVIDSON ($NYSE:HOG): Harley-Davidson Inc., an iconic American motorcycle manufacturer, has been dealing with declining sales in recent years. This most recent retail survey from Baird of Harley-Davidson dealers has revealed a continuation of that trend during the second quarter. The survey collected data from dealers across the country and saw a marked decline in retail sales of new motorbikes from the company. The survey revealed that the sales decline was seen across all regions of the country, with the midwest and south seeing the largest decrease in demand for new Harley-Davidson motorcycles. While dealers have attempted to increase sales by offering more promotions and discounts, these efforts have not been enough to make up for the reduced demand.

This has been a frustrating time for Harley-Davidson dealers, who have seen their profits shrink due to the sales declines. Overall, it appears that Harley-Davidson’s retail sales will continue to remain in decline for the foreseeable future. As such, it remains to be seen if the company will be able to reverse this trend and see an uptick in sales in the near future. Until then, Harley-Davidson dealers will need to continue to be creative in their efforts to attract more customers and increase sales of the iconic motorcycles.

Price History

Despite the drop in sales, Harley-Davidson‘s stock opened at $35.4 on Monday and closed at $36.4, up by 3.2% from its prior closing price of 35.2. It appears investors are hopeful that the company will be able to turnaround its sales decline with improved models and new product release. The company has also announced cost cutting measures such as streamlining its operations and reducing its workforce in order to increase its profitability.

In addition, Harley-Davidson has invested heavily in electric vehicles in order to capitalize on the growing demand for eco-friendly transport options. It remains to be seen if these initiatives will help Harley-Davidson to reverse the sales decline and return to growth. Investors will be closely monitoring the company’s performance in the upcoming quarters. Live Quote…

About the Company

Income Snapshot

Below shows the total revenue, net income and net margin for Harley-davidson. Harley-Davidson_Retail_Sales_Continue_to_Decline_in_Q2_Baird_Survey”>More…

Cash Flow Snapshot

Below shows the cash from operations, investing and financing for Harley-davidson. Harley-Davidson_Retail_Sales_Continue_to_Decline_in_Q2_Baird_Survey”>More…

Balance Sheet Snapshot

Below shows the total assets, liabilities and book value per share for Harley-davidson. Harley-Davidson_Retail_Sales_Continue_to_Decline_in_Q2_Baird_Survey”>More…

Key Ratios Snapshot

Some of the financial key ratios for Harley-davidson are shown below. Harley-Davidson_Retail_Sales_Continue_to_Decline_in_Q2_Baird_Survey”>More…

Analysis – Harley-davidson Intrinsic Value

At GoodWhale, we provide comprehensive financial analysis of companies. Recently, we performed an analysis of HARLEY-DAVIDSON’s financials and found that the fair value of their stock is around $47.1, according to our proprietary Valuation Line. Currently, HARLEY-DAVIDSON stock is trading at $36.4, which is a 22.7% discount from its fair value. This means that the current stock price is undervalued and could be a compelling investment opportunity. Harley-Davidson_Retail_Sales_Continue_to_Decline_in_Q2_Baird_Survey”>More…

Peers

In the motorcycle industry, Harley-Davidson Inc faces competition from Polaris Inc, Lazydays Holdings Inc, and Motorcycle Holdings Ltd. Harley-Davidson has been the market leader for years, but its competitors are constantly trying to catch up.

– Polaris Inc ($NYSE:PII)

Polaris Inc is a American manufacturing company based in Minnesota. The company specializes in off-road vehicles, snowmobiles, motorcycles, and ATVs. Polaris is also a leading manufacturer of electric vehicles.

The company has a market cap of 5.52B as of 2022 and a ROE of 32.56%. Polaris has a long history of innovative and high-quality products that have made it a leader in the powersports industry. The company’s strong financials and commitment to innovation should continue to fuel growth in the years to come.

– Lazydays Holdings Inc ($NASDAQ:LAZY)

Lazydays Holdings Inc is a holding company that, through its subsidiaries, engages in the retail sale of recreational vehicles (RVs) and related services in the United States. It operates through two segments, RV Services and Sales, and RV Accessories and Supplies. The company was founded in 1976 and is headquartered in Englewood, Colorado.

As of 2022, Lazydays Holdings Inc had a market cap of 129.7 million and a return on equity of 41.96%. The company is engaged in the retail sale of recreational vehicles and related services in the United States.

– Motorcycle Holdings Ltd ($ASX:MTO)

Following a banner year in 2020, Harley-Davidson’s market cap has grown to $153.03M. The company’s ROE has also grown to 13.44%. Harley-Davidson is a leading manufacturer of motorcycles and related products and services. The company’s products and services are sold through a worldwide network of independent dealers and distributors.

Summary

Investors are keeping a close eye on Harley-Davidson Inc. after the release of the Baird survey which revealed that sales of new motorcycles at dealerships dropped in the second quarter. This news was met by a rise in the stock price of the company, leading some to speculate that investors are still confident in the future of Harley-Davidson. Analysts suggest that investors should continue to monitor the performance of the company as it navigates through this challenging time, as well as keep an eye out for any potential upswing in sales as well as new product launches.