PubMatic Set to Rebound with Affordable Solutions

December 28, 2023

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PUBMATIC ($NASDAQ:PUBM): PubMatic is a digital advertising company that provides cost-effective solutions for both buyers and sellers of digital advertising. With the onset of the pandemic, the digital advertising industry has been hit hard, however, PubMatic is well-positioned for a rebound in growth. They have been able to maintain their low-cost solutions while ensuring that their services remain quality. At the same time, they are continuing to develop new and improved products and services to help their clients reach their targeted audiences more effectively and efficiently. It provides publishers, agencies, and advertisers with a platform to buy, sell, and optimize online display ads. It helps marketers find their desired audience by utilizing artificial intelligence and machine learning to create highly targeted campaigns.

Additionally, PubMatic allows advertisers to access premium inventory at scale and provides publishers with the tools to maximize yield across all channels. PubMatic offers an array of solutions for publishers, agencies, and advertisers that are cost-effective and tailored to their specific needs. This includes real-time bidding (RTB), header bidding, pixel tracking, data management platform (DMP) integration, audience segmentation, and private marketplaces. PubMatic is also dedicated to providing their customers with the best customer service experience possible. With these innovative solutions and quality customer service in place, PubMatic is set to rebound in growth in the coming years.

Share Price

Wednesday saw PUBMATIC stock open at $16.8 and close at the same price, down 0.2% from the previous day’s close. It is clear that the company has been facing some tough times lately. However, PUBMATIC is taking steps to rebound and remain competitive in the market, offering affordable solutions to its customers. With its commitment to providing quality services and products at an affordable rate, PUBMATIC is sure to be back on the rise in the coming weeks. PubMatic_Set_to_Rebound_with_Affordable_Solutions”>Live Quote…

About the Company

  • PubMatic_Set_to_Rebound_with_Affordable_Solutions”>Industry Classification
  • Key Executives
  • Ownership (Institutional/ Fund Holdings)
  • News Feed
  • Income Snapshot

    Below shows the total revenue, net income and net margin for Pubmatic. More…

    Total Revenues Net Income Net Margin
    256.71 2.96 2.8%
  • Income Statement Reports (Yearly/ Quarterly/ LTM)
  • Income Supplement
  • Growth Performance
  • Cash Flow Snapshot

    Below shows the cash from operations, investing and financing for Pubmatic. More…

    Operations Investing Financing
    71.81 12.48 -38.73
  • Cash Flow Statement (Yearly/ Quarterly/ LTM)
  • Cash Flow Supplement
  • Balance Sheet Snapshot

    Below shows the total assets, liabilities and book value per share for Pubmatic. More…

    Total Assets Total Liabilities Book Value Per Share
    612.99 324.41 5.64
  • Balance Sheet (Yearly/ Quarterly)
  • Balance Sheet Supplement
  • Key Ratios Snapshot

    Some of the financial key ratios for Pubmatic are shown below. More…

    3Y Rev Growth 3Y Operating Profit Growth Operating Margin
    26.5% 68.2% -0.7%
    FCF Margin ROE ROA
    15.7% -0.4% -0.2%
  • Income Statement Ratios
  • Balance Sheet Ratios
  • Cash Flow Ratios
  • Valuation Ratios
  • Other Ratios
  • Other Supplementary Items
  • Analysis

    At GoodWhale, we took a closer look at PUBMATIC’s financials to better understand the company’s standing. Through our Star Chart analysis, we are able to determine that PUBMATIC is strong in assets, growth, and profitability, but weak in dividend. We classify PUBMATIC as a ‘rhino’, a type of company that has achieved moderate revenue or earnings growth. This makes it appealing to value investors, who may be interested in investing in a company that is relatively mature but still has some growth potential. Additionally, we find that PUBMATIC has a high health score of 10/10. This means that the company is in a strong financial position, with enough cash flows and debt to sustain future operations in times of crisis. PubMatic_Set_to_Rebound_with_Affordable_Solutions”>More…

  • Star Chart Analysis
  • Valuation Analysis




  • Peers

    The company operates in the United States, Europe, and Asia Pacific. PubMatic was founded in 2006 and is headquartered in Redwood City, California. PubMatic’s competitors include The Trade Desk Inc, Kubient Inc, BC Technology Group Ltd, among others.

    – The Trade Desk Inc ($NASDAQ:TTD)

    The Trade Desk is a global technology company that provides programmatic advertising solutions for brands, agencies, and publishers. Its platform allows customers to purchase and manage advertising campaigns across various digital channels, including display, video, audio, native, and social. The company was founded in 2009 and is headquartered in Los Angeles, California.

    – Kubient Inc ($NASDAQ:KBNT)

    Kubient is a cloud-based marketing platform that helps businesses reach their customers through targeted advertising. The company has a market cap of 16.85M and a ROE of -52.06%. Kubient’s platform uses data from a variety of sources to create targeted ad campaigns that reach the right customers at the right time. The company’s technology is designed to help businesses save time and money on their marketing efforts, while also providing them with the ability to track and measure the results of their campaigns.

    – BC Technology Group Ltd ($SEHK:00863)

    In 2022, HBC Technology Group Ltd had a market cap of 933.91M and a ROE of -29.73%. HBC Technology Group Ltd is a leading provider of technology solutions and services in China. The company offers a full range of services, including research and development, technology consulting, software development, system integration, and cloud services.

    Summary

    Investing analysis in PubMatic is favorable. Despite the company’s recent financial struggles, the stock is trading at an attractive price point and is beginning to show signs of a return to growth. PubMatic provides software solutions to digital media companies for the optimization and monetization of their digital inventory.

    The stock has seen a steady increase in volume and is showing positive signs of increased demand and market sentiment. Analysts see further potential for growth as the company begins to expand its customer base, focus on value-added services, and leverage its strong technology platform.

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