Wells Fargo Sees Roblox’s Advertising Potential, Initiates with Overweight Rating

December 14, 2023

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Roblox Corporation ($NYSE:RBLX) is a technology company that specializes in enabling users to create and share experiences with others. It has become the go-to destination for gaming enthusiasts from all walks of life, and the company has become well-known for its successful games and immersive experiences. Recently, Wells Fargo initiated coverage of Roblox’s advertising business with an Overweight rating, asserting that Wall Street is underestimating its potential. The analysts cited Roblox’s “strong monetization opportunities” and “significant potential to gain market share in mobile gaming, PC gaming, and console gaming” as key reasons for the bullish outlook.

Furthermore, the company has recently announced plans to go public via a direct listing on the New York Stock Exchange. This move is expected to provide further insight into Roblox’s financials and growth prospects. With an Overweight rating from Wells Fargo, Roblox Corporation looks set to make a big splash in the coming months.

Price History

Wells Fargo recently initiated an overweight rating on ROBLOX CORPORATION‘s stock, citing its potential in advertising. On Wednesday, ROBLOX CORPORATION’s stock opened at $43.0 and closed at $43.3, up by 3.0% from previous closing price of 42.0, indicating a positive market sentiment towards the ROBLOX CORPORATION and its potential for advertising growth. Wells Fargo mentioned the strong potential of ROBLOX CORPORATION to capitalize on the monetization of its user base and their growing engagement with the platform.

By leveraging its vast user base and creating innovative advertising opportunities, ROBLOX CORPORATION is poised to generate higher revenue from the ads. With this increased potential, ROBLOX CORPORATION has become a viable option for investors looking to capitalize on advertising growth. Live Quote…

About the Company

  • Industry Classification
  • Key Executives
  • Ownership (Institutional/ Fund Holdings)
  • News Feed
  • Income Snapshot

    Below shows the total revenue, net income and net margin for Roblox Corporation. More…

    Total Revenues Net Income Net Margin
    2.63k -1.12k -42.5%
  • Income Statement Reports (Yearly/ Quarterly/ LTM)
  • Income Supplement
  • Growth Performance
  • Cash Flow Snapshot

    Below shows the cash from operations, investing and financing for Roblox Corporation. More…

    Operations Investing Financing
    434.09 -2.94k 63.08
  • Cash Flow Statement (Yearly/ Quarterly/ LTM)
  • Cash Flow Supplement
  • Balance Sheet Snapshot

    Below shows the total assets, liabilities and book value per share for Roblox Corporation. More…

    Total Assets Total Liabilities Book Value Per Share
    5.75k 5.63k 0.2
  • Balance Sheet (Yearly/ Quarterly)
  • Balance Sheet Supplement
  • Key Ratios Snapshot

    Some of the financial key ratios for Roblox Corporation are shown below. More…

    3Y Rev Growth 3Y Operating Profit Growth Operating Margin
    51.1% -41.2%
    FCF Margin ROE ROA
    0.3% -459.8% -11.8%
  • Income Statement Ratios
  • Balance Sheet Ratios
  • Cash Flow Ratios
  • Valuation Ratios
  • Other Ratios
  • Other Supplementary Items
  • Analysis

    GoodWhale has conducted an analysis of ROBLOX CORPORATION‘s wellbeing. According to Star Chart, ROBLOX CORPORATION is classified as a ‘cheetah’, a type of company that has achieved high revenue or earnings growth but is considered less stable due to lower profitability. ROBLOX CORPORATION is strong in growth, medium in asset and weak in dividend, profitability. In terms of its health score, ROBLOX CORPORATION has a score of 7/10 which indicates that it is capable to pay off debt and fund future operations. Investors who are looking for high growth potential and don’t mind taking on more risk may find investment in ROBLOX CORPORATION attractive. Investors who prefer stability and a more secure return may choose to invest in other companies. Ultimately, the decision to invest in ROBLOX CORPORATION should depend on the individual investor’s risk tolerance and financial goals. More…

  • Star Chart Analysis
  • Valuation Analysis




  • Peers

    The company was founded in 2004 and is headquartered in San Mateo, California. Roblox’s flagship product is Roblox Studio, a game creation platform that allows users to design and publish their own games. The company also operates roblox.com, a social networking and online gaming platform with over 30 million active monthly users. Roblox’s competitors include Meta Platforms, Electronic Arts, and Zynga.

    – Meta Platforms Inc ($NASDAQ:EA)

    Electronic Arts Inc. is an American video game company based in Redwood City, California. It is the second-largest gaming company in the Americas and Europe by revenue and market capitalization, after Activision Blizzard. EA develops and publishes games primarily for consoles such as the PlayStation 4, Xbox One, and Nintendo Switch, personal computers (PC), and online platforms such as Origin and EA Sports Ultimate Team. The company has over 350 million registered players and operates in 75 countries.

    Summary

    Roblox Corporation has seen a surge of investor interest in the past few months following a strong earnings report. Wells Fargo recently initiated coverage of the company with an Overweight rating, reflecting their belief that Wall Street underappreciates Roblox’s ads business. On the day of the report the stock price moved up.

    Analysts cite Roblox’s strong network effects, high engagement rates, and presence in the rapidly expanding gaming market as key drivers behind its success and increased attention from investors. It appears the company is well positioned to continue its upward momentum in the near future.

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