Trade Desk Stock Fair Value Calculator – The Trade Desk Poised for a Bright Future, But Limited Room for Growth

December 19, 2023

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The Trade Desk ($NASDAQ:TTD) is a technology company that provides a self-service platform for digital media buyers to create, manage, and optimize data-driven digital advertising campaigns. The platform enables its customers to purchase ads from a variety of sources, including traditional media sources and programmatic exchanges. As a result, The Trade Desk has become one of the leading players in the programmatic ad-buying space. The future for The Trade Desk looks bright, yet the upside may be somewhat limited. The company’s strategy to focus on providing technology that helps its customers optimize their ad campaigns has served it very well in recent years. This focus has enabled the company to increase its revenues and market share in the programmatic ad-buying space. Furthermore, the company has diversified its product offerings and services to include data-driven insights that enable its customers to make better decisions about their campaigns.

However, with the market for programmatic ad-buying becoming increasingly crowded, there may not be much room for further growth for The Trade Desk. While it will still be able to benefit from growth in the overall market, it may not be able to capture a larger share of it. This means that despite its strong foundation and focus on innovation, The Trade Desk may need to look beyond programmatic ad-buying in order to sustain future growth.

Market Price

The Trade Desk, Inc. has been a standout in the technology sector, with its stock price consistently rising throughout the year. On Monday, TRADE DESK stock opened at $75.4 and closed at $75.6, up by 1.0% from last closing price of 74.9. This performance has led many analysts to predict that The Trade Desk’s future looks bright. The company’s leadership has indicated that they are committed to staying on the course they’ve already established, which means that their growth will be more measured than other tech companies. This means that investors should not expect to see any dramatic swings in the stock price during the near-term.

Despite this, The Trade Desk still offers a great investment opportunity due to its steady and consistent growth over time. With its current stock price, investors can expect to see returns over the long haul if they remain consistent in their investments. What’s more, the company is constantly innovating and improving its products, which offers yet another layer of security for investors. Live Quote…

About the Company

  • Industry Classification
  • Key Executives
  • Ownership (Institutional/ Fund Holdings)
  • News Feed
  • Income Snapshot

    Below shows the total revenue, net income and net margin for Trade Desk. More…

    Total Revenues Net Income Net Margin
    1.83k 152.8 8.3%
  • Income Statement Reports (Yearly/ Quarterly/ LTM)
  • Income Supplement
  • Growth Performance
  • Cash Flow Snapshot

    Below shows the cash from operations, investing and financing for Trade Desk. More…

    Operations Investing Financing
    680.68 -189.16 -414.42
  • Cash Flow Statement (Yearly/ Quarterly/ LTM)
  • Cash Flow Supplement
  • Balance Sheet Snapshot

    Below shows the total assets, liabilities and book value per share for Trade Desk. More…

    Total Assets Total Liabilities Book Value Per Share
    4.52k 2.36k 4.4
  • Balance Sheet (Yearly/ Quarterly)
  • Balance Sheet Supplement
  • Key Ratios Snapshot

    Some of the financial key ratios for Trade Desk are shown below. More…

    3Y Rev Growth 3Y Operating Profit Growth Operating Margin
    35.7% 20.0% 8.5%
    FCF Margin ROE ROA
    32.9% 4.6% 2.2%
  • Income Statement Ratios
  • Balance Sheet Ratios
  • Cash Flow Ratios
  • Valuation Ratios
  • Other Ratios
  • Other Supplementary Items
  • Analysis – Trade Desk Stock Fair Value Calculator

    At GoodWhale, we conducted an analysis of TRADE DESK‘s fundamentals. Our proprietary Valuation Line calculated the fair value of TRADE DESK share to be around $91.6. However, TRADE DESK stock is currently being traded at $75.6, which is a fair price undervalued by 17.5%. Investing in this stock may present an opportunity to benefit from the stock’s potential upside. More…

  • Star Chart Analysis
  • Valuation Analysis




  • Peers

    The Trade Desk Inc is a company that provides a platform for programmatic advertising. The company’s competitors include Plaid Inc, PubMatic Inc, and Kubient Inc.

    – Plaid Inc ($TSE:4165)

    Plaid Inc is a financial technology company that provides an API platform that enables applications to connect with users’ bank accounts. The company has a market cap of 25.8 billion as of 2022 and a return on equity of -10.39%. Plaid’s products are used by a number of companies, including Acorns, Betterment, Robinhood, and Venmo.

    – PubMatic Inc ($NASDAQ:PUBM)

    PubMatic is a global technology company that provides a software platform for digital publishers. The company’s software allows publishers to manage inventory, optimize yield, and access demand from the world’s leading marketers. PubMatic’s mission is to automate the complex processes that power the digital advertising ecosystem, from ad buying to selling, to help all stakeholders realize the full value of their digital assets.

    PubMatic has a market cap of 928.74M as of 2022 and a Return on Equity of 17.37%. The company’s software allows publishers to manage inventory, optimize yield, and access demand from the world’s leading marketers.

    – Kubient Inc ($NASDAQ:KBNT)

    Kubient Inc is a publicly traded company with a market capitalization of 18.15 million as of 2022. The company has a negative return on equity of 52.06% due to its high debt levels. Kubient Inc is a provider of cloud-based marketing and advertising solutions. The company offers a suite of products and services that allow businesses to reach their customers through digital channels. Kubient’s products and services include website design and development, search engine optimization, social media marketing, and email marketing. The company has a strong focus on small and medium-sized businesses.

    Summary

    The Trade Desk is a leading provider of programmatic advertising technology and is well-positioned to benefit from the continued growth of digital advertising.

    However, investors should be aware that the stock may have limited upside potential due to its already high market capitalization and premium valuation. Nevertheless, fundamentals remain strong and the company is likely to continue to benefit from increased demand for programmatic advertising services. Moreover, the Trade Desk’s impressive financial performance and expanding customer base suggest a bright future ahead. Consequently, The Trade Desk could be an attractive investment for long term investors.

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