The Trade Desk is the “MVP” of Connected TV, Morgan Stanley Says
October 19, 2022
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The Trade Desk is a technology company that provides a self-service platform for buying and managing digital advertising. The Trade Desk is the “MVP” of Connected TV, Morgan Stanley Says. The company is being initiated at an Equal Weight, but with promising days ahead, waiting for a better spot to get in. The company is being initiated at an Equal Weight, but with promising days ahead, waiting for a better spot to get in.
The Trade Desk provides a self-service platform for buying and managing digital advertising. The company is being initiated at an Equal Weight, but with promising days ahead, waiting for a better spot to get in. The Trade Desk is a technology company that provides a self-service platform for buying and managing digital advertising.
Stock Price
On Tuesday, The Trade Desk ($NASDAQ:TTD) stock opened at $56.5 and closed at $56.4, up by 3.3% from last closing price of 54.6. The Trade Desk provides a self-service platform that enables ad buyers to purchase and manage advertising campaigns across multiple channels, including display, video, audio, native, and social, on behalf of their clients.
VI Analysis
According to the VI app, the company’s fundamentals reflect its long-term potential. The app gives the company a medium risk rating in terms of financial and business aspects. However, the app has detected 2 risk warnings in the balance sheet, which are non-financial in nature.
VI Peers
The Trade Desk Inc is a company that provides a platform for programmatic advertising. The company’s competitors include Plaid Inc, PubMatic Inc, and Kubient Inc.
– Plaid Inc ($TSE:4165)
Plaid Inc is a financial technology company that provides an API platform that enables applications to connect with users’ bank accounts. The company has a market cap of 25.8 billion as of 2022 and a return on equity of -10.39%. Plaid’s products are used by a number of companies, including Acorns, Betterment, Robinhood, and Venmo.
– PubMatic Inc ($NASDAQ:PUBM)
PubMatic is a global technology company that provides a software platform for digital publishers. The company’s software allows publishers to manage inventory, optimize yield, and access demand from the world’s leading marketers. PubMatic’s mission is to automate the complex processes that power the digital advertising ecosystem, from ad buying to selling, to help all stakeholders realize the full value of their digital assets. PubMatic has a market cap of 928.74M as of 2022 and a Return on Equity of 17.37%. The company’s software allows publishers to manage inventory, optimize yield, and access demand from the world’s leading marketers.
– Kubient Inc ($NASDAQ:KBNT)
Kubient Inc is a publicly traded company with a market capitalization of 18.15 million as of 2022. The company has a negative return on equity of 52.06% due to its high debt levels. Kubient Inc is a provider of cloud-based marketing and advertising solutions. The company offers a suite of products and services that allow businesses to reach their customers through digital channels. Kubient’s products and services include website design and development, search engine optimization, social media marketing, and email marketing. The company has a strong focus on small and medium-sized businesses.
Summary
The Trade Desk is a technology company that provides a demand-side platform for advertising. The company’s software is used by ad buyers to purchase ad space on various platforms, including connected TV. The Trade Desk is a relatively new company, but it has already made a big impact in the advertising world. If you’re looking to invest in a company that is poised to benefit from the growth of connected TV, The Trade Desk is a good option.
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