Amazon’s Prime Day event starts July 12-13

June 29, 2022

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It’s that time of year again! Amazon’s($NASDAQ:AMZN) Prime Day event starts July 12-13, and this year the company is hoping to boost sales with some promotions aimed at supporting small businesses. This comes at a time when many Americans are feeling confident about their finances and are ready to spend, so it will be interesting to see how this event affects Amazon’s market and earnings in the long term. As always, Amazon is offering steep discounts on a wide range of items, from electronics to clothing to home goods. This year, they’re also offering special deals for Prime members who shop at small businesses. This is a great way to support local businesses and get some amazing deals at the same time! Of course, with any major event like this, there are bound to be some hiccups. There have already been reports of technical issues with the website, and some items have been selling out quickly. However, overall it seems like the event is off to a good start. It will be interesting to see how this event affects Amazon’s bottom line. With so many people feeling confident about their finances, this could be a great opportunity for the company to boost sales and earnings. However, if there are any major problems with the event, it could end up being a costly mistake. Either way, it’s sure to be a fascinating case study in the world of online retail.

Market Reaction

So far news sentiment mostly are positive. There is a slight decrease in positive news sentiment over time.

VI Analysis

Companies with strong fundamentals tend to have long-term potential. The following analysis of has been made simple by the VI app. The VI Star Chart shows that is strong in asset, growth, medium in profitability, and weak in dividend. has a high health score of 8 out of 10 with regard to its cashflows and debt, indicating that it is capable of sustaining future operations during times of crisis. is classified as a ‘cheetah’, a type of company that achieved high revenue or earnings growth but is considered less stable due to lower profitability. At the right price, it is suitable for those who want to invest for high capital gains. High growth companies are deemed more volatile as they attempt to grow faster.


Summary, Inc. announced its highly anticipated Prime Day event will take place on July 12-13 this year. the long-term outlook for Amazon remains positive as the company continues to grow its Prime membership base and expand its reach into new markets.

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