Amazon’s Prime Day 48-hour Discount Event to Take Place on July 12

June 17, 2022

Trending News ☀️

Amazon ($NASDAQ:AMZN) announced that it will be holding its annual Prime Day 48-hour discount event on July 12 at 3 a.m. EDT. This event, which runs through July 13, is open to Prime members in Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the U.K., and the U.S. During this event, Prime members will have access to exclusive deals and discounts on a range of items across Amazon’s website. It is expected that this year’s Prime Day will be bigger and better than ever before, with Amazon offering more deals and discounts than in previous years. Given the expected increase in traffic and sales during Prime Day, it is likely that this event will have a positive impact on Amazon’s market share and earnings in the long term.

Market Reaction

For the most part, the current news sentiment is negative. On Thursday, AMAZON.COM stock opened at $104.5 and closed at $103.7, down 3.7% from the prior closing price of 107.7.

VI Analysis

Companies with strong fundamentals are reflective of their long term potential. The following analysis on Amazon.com is made simple by the VI app. The VI Star Chart shows that Amazon.com is strong in assets, growth, and medium in profit and weak in dividend. Amazon.com has a high health score of 8/10 considering its cashflows and debt, which means it is capable of safely riding out any crisis without the risk of bankruptcy. Amazon.com is classified as a ‘cheetah’, a type of company that achieved high revenue or earnings growth but is considered less stable due to lower profitability. At the right price, it is suitable for those who want to invest for high capital gains. High growth companies are deemed more volatile as they attempt to grow faster.

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Summary

Although Amazon’s stock price took a hit following the announcement of their Prime Day 48-hour discount event, I believe that this is a short-term blip and that overall the company is still a wise investment. Amazon is a juggernaut in the e-commerce space and continues to grow at an amazing rate. They are also diversifying their business into other areas such as cloud computing and artificial intelligence, which gives them even more upside potential. I believe that Amazon will continue to be a dominant force in the years to come and would recommend investing in the company.

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