Shopify Jumps on Atlantic Equities Upgrade

August 12, 2022

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Atlantic Equities recently turned bullish on Shopify Inc.($NYSE:SHOP), upgrading the stock to an Overweight rating from Neutral and setting a new price target of $46. Analyst Kunaal Malde cites Shopify’s strong market share growth as a key reason for the upgrade, and believes the recent reset in estimates presents upside potential for the company. It’s unclear how much of an impact this upgrade will have on Shopify’s long-term earnings, but it could provide a boost to the stock price in the short-term. Malde has a good track record on Shopify, having downgraded the stock in early January before the 60% drop in share price.

Market Reaction

On Thursday, Shopify stock opened at $42.8 and closed at $40.4. This followed news that Atlantic Equities had upgraded the company from “underweight” to “overweight.” Overall, the reaction to this news has been mixed. Some investors are clearly excited about the potential for Shopify’s growth, while others are more cautious.

VI Analysis

The company’s fundamentals reflect its long-term potential. The app’s VI Star Chart shows that SHOPIFY is classified as a “cheetah,” a type of company that has achieved high revenue or earnings growth but is considered less stable due to lower profitability. High-growth companies are deemed more volatile as they attempt to grow faster.

SHOPIFY is strong in asset growth and medium in profitability, but weak in dividend payments.

However, the company has a high health score of 8/10 considering its cashflows and debt, meaning it is capable of sustaining future operations in times of crisis.

Overall, SHOPIFY appears to be a company with strong long-term potential despite some short-term instability.


Shopify stock rose sharply on Wednesday after Atlantic Equities upgraded the e-commerce platform to “overweight” from “neutral.” The research firm cited Shopify’s strong position in the e-commerce market and its “impressive” growth prospects. Shopify’s stock price has been volatile in recent months, as investors have been debating the company’s long-term prospects. While some believe that Shopify is well-positioned to benefit from the continued growth of e-commerce, others are concerned about the competitive threat posed by and other large retailers.

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