Hertz Global Stock Fair Value Calculator – Hertz Global Holdings presents promising investment opportunity for investors
September 26, 2024

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Hertz Global ($NASDAQ:HTZ) Holdings Inc. is a well-known and established company in the car rental industry, known for its flagship brand Hertz Rent-A-Car. With over a century of experience in the business, Hertz has built a strong reputation and a loyal customer base. In addition to car rentals, Hertz also offers fleet management and leasing services, making it a diversified player in the transportation industry. In recent years, Hertz has faced some challenges, including declining profits and increasing competition.
However, the company has undergone significant restructuring and cost-cutting measures, which have resulted in a more streamlined and efficient business model. This has allowed Hertz to focus on its core competencies and strengthen its position in the market. As a result, Hertz’s financial performance has improved, and it has seen a steady increase in its stock price. One of the main reasons why Hertz Global Holdings Inc. presents a promising investment opportunity for investors is its strong brand recognition and global presence. The company has a well-established brand that is synonymous with reliability and quality service, which gives it a competitive advantage in the market.
Additionally, Hertz’s global footprint allows it to tap into various markets and diversify its revenue streams, making it a stable and resilient investment option. Furthermore, Hertz’s focus on enhancing its digital capabilities has also positioned it for future growth. With an increasing number of consumers turning towards online platforms for car rental bookings, Hertz’s investment in technology has allowed it to stay relevant and cater to the changing needs of its customers. This has not only improved the overall customer experience but has also contributed to increased efficiency and cost savings for the company. Another factor that makes Hertz an attractive investment opportunity is its commitment to sustainable practices. The company has made significant strides in reducing its carbon footprint, with initiatives such as offering electric and hybrid vehicles in its fleet. Such efforts not only align with the growing trend towards eco-friendly options but also position Hertz as a responsible and socially conscious company, which can be appealing to investors. With a well-established business and a track record of adapting to changing market trends, Hertz has the potential for long-term growth and a stable return on investment. As with any investment, it is essential to conduct thorough research and consult with a financial advisor before making any decisions. However, for those looking to diversify their portfolio with a reputable and resilient company, Hertz Global Holdings Inc. may be worth considering.
Market Price
On Wednesday, the company’s stock opened at $3.5 and closed at $3.26, dropping by 7.91% from its prior day’s closing price of 3.54. This may seem like a significant drop, but it presents a promising investment opportunity for investors looking to capitalize on a potentially undervalued stock. One of the key reasons why Hertz Global Holdings Inc. is attracting investors is due to its strong financial performance. This growth can be attributed to the steady recovery of the travel and tourism industry post-pandemic, as well as the company’s strategic initiatives to cut costs and improve efficiency. Furthermore, Hertz Global has also been making significant strides in its digital transformation efforts, which have become increasingly important in the current business landscape. The company has been investing in technology and expanding its digital capabilities to enhance the customer experience and streamline operations. This is expected to boost its long-term growth potential and make it more competitive in the car rental industry.
In addition to its financial performance and digital transformation efforts, Hertz Global also has a strong presence in both domestic and international markets. Moreover, Hertz Global has been taking steps to reduce its debt and improve its financial position. This includes selling off non-core assets and renegotiating agreements with creditors, which has helped ease concerns about its financial stability. With strong financial performance, a focus on digital transformation, a broad global presence, and efforts to reduce debt, the company is well-positioned for long-term growth. Investors looking for a potentially undervalued stock with strong potential for growth should consider adding Hertz Global to their portfolio. Live Quote…
About the Company
Income Snapshot
Below shows the total revenue, net income and net margin for Hertz Global. More…
| Total Revenues | Net Income | Net Margin |
| 9.37k | 616 | 3.8% |
Cash Flow Snapshot
Below shows the cash from operations, investing and financing for Hertz Global. More…
| Operations | Investing | Financing |
| 2.47k | -4.02k | 1.31k |
Balance Sheet Snapshot
Below shows the total assets, liabilities and book value per share for Hertz Global. More…
| Total Assets | Total Liabilities | Book Value Per Share |
| 24.61k | 21.51k | 10.13 |
Key Ratios Snapshot
Some of the financial key ratios for Hertz Global are shown below. More…
| 3Y Rev Growth | 3Y Operating Profit Growth | Operating Margin |
| 21.2% | 39.8% | 11.5% |
| FCF Margin | ROE | ROA |
| -77.1% | 20.8% | 2.7% |
Analysis – Hertz Global Stock Fair Value Calculator
As an analysis firm, GoodWhale has taken a close look at the wellbeing of HERTZ GLOBAL. Our team has conducted a thorough evaluation of the company’s financial health and potential for future growth. One of the key factors we consider when assessing a company’s value is its intrinsic value. This is the estimated true value of a stock based on its underlying assets, earnings potential, and other fundamental factors. In the case of HERTZ GLOBAL, our proprietary Valuation Line calculation has determined an intrinsic value of approximately $24.1 per share. It’s worth noting that the current stock price for HERTZ GLOBAL is significantly lower than its intrinsic value. As of this writing, the stock is trading at just $3.26 per share. This means that the stock is trading at a significant discount of 86.5% compared to its true value. From an investment standpoint, this could indicate an opportunity for potential gains in the future. Overall, our analysis has revealed that HERTZ GLOBAL is undervalued in the market. This may be due to various factors such as market sentiment, company-specific events, or industry trends. However, based on our evaluation, we believe that HERTZ GLOBAL has strong potential for growth and could be a promising investment opportunity for those looking to add this stock to their portfolio. More…

Peers
Hertz Global Holdings Inc, Avis Budget Group Inc, Sixt SE, and Localiza Rent A Car SA are all major competitors in the car rental industry. While Hertz is the largest company in the industry, its competitors are not far behind. Avis Budget Group is the second largest company in the industry, followed by Sixt SE and Localiza Rent A Car SA. All four companies are publicly traded and have a large presence in the car rental industry.
– Avis Budget Group Inc ($NASDAQ:CAR)
Avis Budget Group Inc. is a leading provider of vehicle rental and car sharing services, operating through its Avis and Budget brands. With more than 10,000 rental locations in approximately 180 countries around the world, the company offers a wide variety of car rental, car sharing, and other transportation services. Avis Budget Group is committed to providing excellent customer service and offering competitive prices. The company’s return on equity is -418.64%.
– Sixt SE ($LTS:0NW8)
Sixt SE is a German multinational car rental company with about 3,700 locations in over 100 countries. The company offers a wide range of rental cars and services for both business and leisure travelers. The company has a strong focus on customer service and offers a number of unique features, such as a loyalty program and a mobile app.
Sixt SE has a market cap of 3.79B as of 2022. The company has a strong focus on customer service and offers a number of unique features, such as a loyalty program and a mobile app. The company’s return on equity (ROE) is 22.19%.
– Localiza Rent A Car SA ($OTCPK:LZRFY)
Localiza Rent A Car SA is a Brazilian car rental company. The company has a market capitalization of 13.39 billion as of 2022 and a return on equity of 32.33%. Localiza Rent A Car SA operates in Brazil, Argentina, Chile, Colombia, and Peru. The company offers a wide range of car rental services, including compact cars, sedans, SUVs, vans, and luxury cars. Localiza Rent A Car SA has a fleet of over 1,000 car rental locations across Brazil.
Summary
Hertz Global Holdings Inc. may not currently offer a good opportunity for investors, as the stock price has recently decreased. Investors should carefully analyze the company’s financial performance and market trends before making any decisions. It is important to consider factors such as competition, economic conditions, and business strategy in order to determine the potential for future growth and profitability.
Additionally, monitoring stock price movements and conducting thorough research can help investors make informed decisions. It is essential to assess the overall risk and potential for return before investing in Hertz Global Holdings Inc. or any company in the market.
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