CHH Stock Fair Value – Choice Hotels International Leads Lodging Industry with 79 Overall Score, Up 10.84% YTD
August 13, 2023

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The company has experienced an impressive 10.84% increase in their overall score of 79 so far this year, making them a leader in the Lodging industry. This score is a measure of the company’s financial performance over the past year and is used by investors and analysts to assess the stock’s potential. Choice Hotels International ($NYSE:CHH) Inc. offers a wide range of hotel brands, including Comfort Inn, Comfort Suites, Quality Suites, Sleep Inn, Clarion, Econo Lodge, MainStay Suites, Rodeway Inn, and Cambria Hotels & Suites. They also offer a vacation rental division, Vacation Rentals by Choice Hotels. In addition to their hotels and vacation rentals, Choice Hotels International Inc. also operates an online booking platform, Choice Hotels Mobile, which allows customers to search for and book their desired room types from their smartphones or tablets. Choice Hotels International Inc. is dedicated to meeting the needs of their customers and providing superior service.
Their commitment to excellence has been recognized by their customers, earning the company consistent ratings that are among the best in the industry. The company’s stock is currently outperforming the market and has seen strong returns year-to-date. With their innovative offerings and commitment to customer satisfaction, Choice Hotels International Inc. looks set to remain a leader in the lodging industry.
Analysis – CHH Stock Fair Value
At GoodWhale, we have conducted a fundamental analysis of CHOICE HOTELS INTERNATIONAL to determine its fair value. Our proprietary Valuation Line has determined that the fair value of CHOICE HOTELS INTERNATIONAL’s shares is approximately $183.1. Currently, CHOICE HOTELS INTERNATIONAL’s stock is trading at $128.4, indicating it is undervalued by 29.9%. This presents a potential buying opportunity for investors looking to capitalize on the potential upside of CHOICE HOTELS INTERNATIONAL’s stock. More…
About the Company
Income Snapshot
Below shows the total revenue, net income and net margin for CHH. More…
Total Revenues | Net Income | Net Margin |
1.54k | 294.41 | 18.6% |
Cash Flow Snapshot
Below shows the cash from operations, investing and financing for CHH. More…
Operations | Investing | Financing |
333.45 | -477.59 | -427.02 |
Balance Sheet Snapshot
Below shows the total assets, liabilities and book value per share for CHH. More…
Total Assets | Total Liabilities | Book Value Per Share |
2.15k | 2.1k | 1.08 |
Key Ratios Snapshot
Some of the financial key ratios for CHH are shown below. More…
3Y Rev Growth | 3Y Operating Profit Growth | Operating Margin |
17.4% | 22.0% | 28.5% |
FCF Margin | ROE | ROA |
15.9% | 538.9% | 12.7% |

Peers
Choice Hotels International, Inc. is one of the world’s largest hotel companies. With over 6,300 hotels across more than 35 countries and territories, Choice Hotels International offers a wide variety of lodging options to suit any need. Wyndham Hotels & Resorts, Hilton Worldwide Holdings, and Marriott International are all major competitors in the hotel industry.
– Wyndham Hotels & Resorts Inc ($NYSE:WH)
Wyndham Hotels & Resorts Inc is one of the largest hotel companies in the world, with over 7,500 hotels across more than 80 countries. The company offers a wide range of hotel brands, from economy to luxury, and its portfolio includes some of the most well-known hotel brands in the world, such as Wyndham, Ramada, Days Inn, and Super 8. Wyndham Hotels & Resorts is headquartered in Parsippany, New Jersey.
The company’s market cap is 6.2B as of 2022 and its ROE is 30.65%.
– Hilton Worldwide Holdings Inc ($NYSE:HLT)
Hilton Worldwide Holdings Inc. is a hospitality company that owns, leases, manages, develops, and franchises hotels and resorts. The company operates in three segments: Owned and Leased Hotels, Management and Franchise, and Timeshare. As of December 31, 2020, it owned, leased, or managed 2,084 properties with 883,944 rooms. Hilton Worldwide Holdings Inc. was founded in 1919 and is headquartered in McLean, Virginia.
– Marriott International Inc ($NASDAQ:MAR)
Marriott International is one of the world’s largest hotel companies, with more than 6,000 properties in over 120 countries and territories. Marriott operates and franchises hotels and timeshare properties under 30 brands, including Marriott, Ritz-Carlton, Sheraton, and Westin. The company also has a vacation ownership division, Marriott Vacations Worldwide. Marriott was founded in 1927 by J. Willard Marriott and Frank J. Taylor.
Summary
Choice Hotels International Inc (CHH) is an attractive investment option for those looking to enter the lodging industry. It has seen an increase in sales over the last five quarters, demonstrating healthy growth prospects and a continued ability to create value for shareholders. The company has also increased its cash reserves over the same period, which provides greater financial flexibility and security going forward. All in all, Choice Hotels International is an attractive investment for those interested in the lodging industry with strong growth and dividend yields.
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