Deckers Outdoor Stock Soars 95% in 1 Year, Becoming Top Performer in Consumer Goods Market

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Deckers Outdoor ($NYSE:DECK) Corporation is an American company that specializes in designing, manufacturing, and selling footwear, apparel, and accessories for outdoor activities. In the past year, Deckers Outdoor has emerged as a top performer in the consumer goods market, with its stock price soaring by an impressive 95%. This significant increase in share value has solidified the company’s status as a leader in the industry, outperforming many of its competitors. The success of Deckers Outdoor can be attributed to several factors. One of the main drivers of its stock performance is the company’s strong financials. Another key factor contributing to Deckers Outdoor’s success is its strategic expansion into new markets. The company has been actively investing in international growth, with a focus on China, one of the largest and fastest-growing consumer markets in the world. Deckers Outdoor has also been quick to adapt to changing consumer preferences and trends.

With more people seeking comfortable and functional footwear for outdoor activities, the company’s portfolio of brands has been well-positioned to meet this demand. For example, the Hoka One One brand, known for its high-performance running shoes, has seen a surge in popularity during the pandemic as more people turned to outdoor activities for exercise. In addition to its strong financial performance and strategic initiatives, Deckers Outdoor’s commitment to sustainability has also resonated with investors. The company has made significant strides in reducing its environmental impact, including sourcing sustainable materials and implementing eco-friendly practices in its manufacturing processes. This focus on sustainability has not only attracted socially responsible investors but also appeals to consumers who are increasingly conscious of the environmental footprint of the brands they support. In conclusion, Deckers Outdoor has established itself as a force to be reckoned with in the consumer goods market, with its stock price soaring 95% in just one year. With a strong financial foundation, strategic expansion into new markets, and a commitment to sustainability, the company is well-positioned for continued success in the future.

Analysis

As an analyst at GoodWhale, I have thoroughly examined the fundamentals of DECKERS OUTDOOR. My analysis has revealed that this company is classified as a ‘gorilla’, which means that it has achieved stable and high revenue or earning growth due to its strong competitive advantage. In terms of financial metrics, DECKERS OUTDOOR has shown strength in several areas. Its assets are performing well, indicating a strong balance sheet. Additionally, the company has demonstrated consistent growth, showing its ability to adapt and thrive in changing market conditions. Its profitability is also strong, which is a key factor for investors looking for potential returns on their investment. However, DECKERS OUTDOOR does have a weaker performance in terms of dividends, which may impact the decision making of dividend-focused investors. Overall, DECKERS OUTDOOR has a high health score of 10/10, indicating its financial stability and ability to manage its cash flows and debt effectively. This is an important consideration for investors, as it shows that the company is capable of paying off debt and funding future operations. In conclusion, DECKERS OUTDOOR may be appealing to investors looking for a company with strong fundamentals and a track record of stable and high growth. With its classification as a ‘gorilla’ company and its strong financial health, DECKERS OUTDOOR has the potential to offer attractive returns to investors. However, investors focused on dividends may have to weigh the company’s weaker performance in that area. Overall, DECKERS OUTDOOR is a promising investment opportunity that should be considered by a range of investors. More…

About the Company

Income Snapshot

Below shows the total revenue, net income and net margin for Deckers Outdoor. More…

Cash Flow Snapshot

Below shows the cash from operations, investing and financing for Deckers Outdoor. More…

Balance Sheet Snapshot

Below shows the total assets, liabilities and book value per share for Deckers Outdoor. More…

Key Ratios Snapshot

Some of the financial key ratios for Deckers Outdoor are shown below. More…

Peers

Deckers Outdoor Corp, together with its subsidiaries, engages in the design, manufacture, and marketing of footwear, apparel, and accessories for casual lifestyle use and high performance activities. Its principal brands include UGG, Koolaburra, HOKA ONE ONE, and Teva. The company sells its products to retailers in the United States and 180 countries through its direct-to-consumer channels and third-party distributors. As of December 31, 2018, it operated 310 UGG stores, including full-price, factory, and outlet stores; and e-commerce Websites. The company was founded in 1973 and is headquartered in Goleta, California. Puma SE, together with its subsidiaries, designs, develops, markets, and distributes athletic and casual footwear, apparel, and accessories. The company operates through two segments, Wholesale and Retail. It offers performance and sport-inspired lifestyle products in categories, such as football, running, training, golf, and motorsports. The company sells its products to shoe stores, sporting goods stores, department stores, golf pro shops, tennis specialty stores, mass market retailers, and its own Internet Websites and direct-to-consumer stores. As of December 31, 2018, it operated 1,478 company-owned stores. Puma SE was founded in 1948 and is headquartered in Herzogenaurach, Germany. Vera Bradley, Inc. designs, manufactures, markets, and retails functional accessories for women under the Vera Bradley brand name. The company offers a range of products, including handbags and totes, wallets and wristlets, travel and leisure items, stationery and gifts, eyewear and sunglasses, shoes, baby items, fragrance collections, and home products. It offers its products through its Vera Bradley retail stores; direct-to-consumer channels comprising Vera Bradley direct Website; company-owned outlet stores; company-owned factory outlet stores; independent specialty retailers; national chains; college bookstores; and other retailers. Vera Bradley, Inc. was founded in 1982 and is headquartered in Roanoke, Indiana. Steven Madden, Ltd. designs, sources, markets, licenses, and sells fashion footwear and accessories for women, men, and children worldwide. The company operates through three segments: Wholesale Footwear, Retail, and Licensing. It designs and sources footwear for women under the Steve Madden Women’s Wholesale Footwear, Madden Girl Wholesale Footwear, Freebird by Steven Wholesale Footwear, Betsey Johnson Wholesale Footwear, Dolce Vita Wholesale Footwear, Mad Love Wholesale Footwear, Steven by Steve Madden Wholesale Footwear, Superga Wholesale Footwear, Report Signature Wholesale Footwear, Maurice Mallet Wholesale Footwear, Greyson Wholesale Footwear, BB Dakota Wholesale Footwear, Blondo Wholesale Footwear, Big Star Vintage Wholesale Footwear, Wild Diva Lounge Wholesale Footwear, Bamboo Wholesale Footwear, Betseyville Wholesale Footwear, DVDO by Steve Madden Wholesale Footwear, Cejon Wholesale Footwear, Steve Madden Men’s Wholesale Footwear, De Blossom Collection Wholesale Footwear, Steven by Steve Madden Kids’ Wholesale Footwear, Brian Atwood Wholesale Footwear, Blondo Kids’ Wholesale Footwear, and Betsey Johnson Kids’ Wholesale Footwear brands.

– Puma SE ($OTCPK:PUMSY)

Puma SE, formerly known as Puma AG Rudolf Dassler Sport, is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories, headquartered in Herzogenaurach, Bavaria. As of 2022, Puma SE has a market cap of 6.88B and a Return on Equity of 16.63%. The company operates in more than 120 countries and employs over 13,000 people worldwide. Puma is the third largest sportswear manufacturer in the world. The company was founded in 1948 by Rudolf Dassler.

– Vera Bradley Inc ($NASDAQ:VRA)

Vera Bradley Inc is a designer and marketer of accessories for women. The company operates through three segments: Direct, Indirect, and Other. The Direct segment offers products through the company’s owned retail stores and website. The Indirect segment provides products to department stores, specialty retailers, and national chains. The Other segment includes licensing and corporate-owned outlets. Vera Bradley Inc was founded in 1982 and is headquartered in Roanoke, Indiana.

– Steven Madden Ltd ($NASDAQ:SHOO)

Steven Madden, Ltd. is a leading designer, marketer and distributor of fashion footwear and accessories for women, men and children. The Company’s wholesale business is engaged in the design, sourcing and marketing of footwear for young women, men and children. The Company’s retail business is engaged in the operation of specialty retail stores and e-commerce Websites, as well as the sale of its products to department store and other retailers. The Company’s products are marketed under a variety of brands, including Steve Madden, Freebird by Steven, Steven by Steve Madden, Grace, Betsey Johnson, Brian Atwood, Blondo, David Tate, Dolce Vita, DV by Dolce Vita, ENZO ANGIOLINI, Mad Love, L.A.M.B., Big Buddha, Report, Wild Diva, CeCe, Betseyville by Betsey Johnson and Superga.

Summary

In the past year, Deckers Outdoor has seen a significant increase in its stock, with shares up by 95%. As a consumer goods company, Deckers Outdoor has caught the attention of investors in the stock market. Many industry experts predict that the company’s stock will continue to perform well in the next year. This positive outlook is driven by the company’s strong financials and successful product offerings.

Deckers Outdoor’s success can also be attributed to its ability to adapt to changing consumer trends and market demands. With a strong track record of growth, many investors are optimistic about the company’s future potential and are considering it as a potential investment opportunity.