E.w. Scripps Intrinsic Value – Short Sellers Predict a Downturn for E.W. Scripps Company in Broadcast Market
September 14, 2024

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The E.W. ($NASDAQ:SSP) Scripps Company, a prominent player in the broadcast market, has been met with a wave of bearish sentiment from short sellers. This has caused concern among investors and analysts, who are predicting a potential downturn for the company’s stock. For those unfamiliar with the company, E.W. Scripps is a media conglomerate with a focus on broadcasting, digital media, and publishing. They own and operate several television and radio stations, as well as news websites and newspapers. The company has a strong presence in the market, but recent developments have caused short sellers to take action. Short selling is a strategy used by investors to profit from a decline in a stock’s price. Essentially, they borrow shares of a company and then sell them in the hopes of buying them back at a lower price in the future. This can be seen as a bet against the company’s performance, as short sellers believe the stock will decrease in value. In the case of E.W. Scripps, short sellers have been actively targeting the company’s stock, causing its prices to drop. This is due to concerns about the current state of the broadcast market, which has been facing challenges such as declining viewership and increased competition from streaming services. Furthermore, E.W. Scripps recently announced a merger with Ion Media, which would make them one of the largest broadcasters in the United States. While this may seem like a positive move for the company, some analysts see it as a risky decision that may not pay off in the long run. Short sellers also point to E.W. Scripps’ financials as a reason for their bearish sentiment. The company’s recent earnings report showed a decline in revenue and operating income compared to the previous year. This has raised concerns about the company’s ability to generate profits and remain competitive in the changing landscape of the broadcast market. In response to this negative sentiment, E.W. Scripps has taken steps to address the concerns of short sellers and investors. They have implemented cost-cutting measures and announced plans to sell some of their radio stations, which could help improve their financials and ease the concerns of short sellers.
However, the future remains uncertain for E.W. Scripps and its stock. The company’s success will depend on its ability to navigate the challenges of the broadcast market and adapt to changing consumer habits. Short sellers will continue to monitor the company closely and may increase their positions if they see further signs of a potential downturn. While the company has taken steps to address these concerns, the future remains uncertain and will depend on their ability to adapt to a rapidly changing industry. Investors and analysts will continue to closely monitor the company’s performance and financials as they wait to see how this situation unfolds.
Market Price
This has raised concerns among investors and analysts about the future of E.W. Scripps in the broadcast market. One of the main reasons for these concerns is the overall decline of traditional broadcasting as consumers increasingly turn to streaming services for their entertainment needs. The rise of streaming platforms such as Netflix, Hulu, and Amazon Prime has caused a significant disruption in the traditional broadcasting industry, leading to a decline in viewership and advertising revenues for companies like E.W. Scripps. Furthermore, E.W. Scripps has also been facing challenges in its cable networks division, which includes popular channels such as HGTV and Food Network. The division has been struggling to attract advertisers and generate revenue, leading to a decrease in profits for the company. The company’s weak financial performance and uncertain future outlook have made it a prime target for short selling. Despite these concerns, E.W. Scripps has been taking steps to adapt to the changing landscape of the broadcasting industry. In recent years, the company has made significant investments in its digital platforms and streaming services in an attempt to reach a wider audience and diversify its revenue streams.
In addition, E.W. Scripps has also been exploring potential mergers and acquisitions to strengthen its position in the market. Only time will tell whether these efforts will be enough to keep E.W. Scripps afloat in a highly competitive and rapidly changing industry. Live Quote…
About the Company
Income Snapshot
Below shows the total revenue, net income and net margin for E.w. Scripps. More…
| Total Revenues | Net Income | Net Margin |
| 2.29k | -998.09 | 1.1% |
Cash Flow Snapshot
Below shows the cash from operations, investing and financing for E.w. Scripps. More…
| Operations | Investing | Financing |
| 111.6 | -60.61 | -33.71 |
Balance Sheet Snapshot
Below shows the total assets, liabilities and book value per share for E.w. Scripps. More…
| Total Assets | Total Liabilities | Book Value Per Share |
| 5.41k | 4.25k | 13.63 |
Key Ratios Snapshot
Some of the financial key ratios for E.w. Scripps are shown below. More…
| 3Y Rev Growth | 3Y Operating Profit Growth | Operating Margin |
| 7.3% | -8.9% | -32.9% |
| FCF Margin | ROE | ROA |
| 2.3% | -36.6% | -8.7% |
Analysis – E.w. Scripps Intrinsic Value
As an analytical company, GoodWhale has conducted a thorough analysis of E.W. SCRIPPS‘s overall wellbeing. Our team has assessed various factors such as financial performance, market trends, and industry competition to determine the current state of the company. After careful evaluation, we have determined that the fair value of E.W. SCRIPPS’s share is approximately $7.4. This calculation was made using our proprietary Valuation Line, which takes into account relevant data and metrics to determine an accurate estimation of a company’s value. However, despite our calculated fair value, it is worth noting that currently, E.W. SCRIPPS stock is being traded at a much lower price of $1.79 per share. This represents a significant undervaluation of 75.7%, highlighting a potential opportunity for investors. In conclusion, based on our analysis and valuation, we believe that E.W. SCRIPPS stock is currently undervalued and has the potential for future growth. It is important for investors to consider this information and make informed decisions when it comes to their investments. More…

Peers
The E W Scripps Co is one of the largest media conglomerates in the United States with interests in television, radio, digital media, and newspapers. The company’s competitors include PT Net Visi Media Tbk, Cyber Media India Ltd, Most Kwai Chung Ltd, and other large media companies.
– PT Net Visi Media Tbk ($IDX:NETV)
PT Net Visi Media Tbk is a leading Indonesian media and entertainment company. The company has a market cap of 5.39T as of 2022 and a return on equity of -440.59%. PT Net Visi Media Tbk is a diversified media company with operations in television, film, music, digital media, and live entertainment. The company is also involved in the production and distribution of content for television and digital platforms.
– Cyber Media India Ltd ($BSE:532640)
Cyber Media India Ltd is an Indian digital media company, with a focus on the country’s technology sector. It has a market cap of 291.41M as of 2022, and a Return on Equity of -27.45%. The company was founded in 1999, and is headquartered in Gurgaon, Haryana. Cyber Media India Ltd’s main products and services include online news and information, as well as research and analysis on the technology sector in India. The company’s website includes a range of content, including articles, videos, and podcasts. In addition, Cyber Media India Ltd also offers a range of services, including consulting, events, and research.
– Most Kwai Chung Ltd ($SEHK:01716)
Kwai Chung Ltd is a publicly traded company with a market capitalization of 140.4 million as of 2022. The company has a negative return on equity of 12.72%. Kwai Chung Ltd is engaged in the business of providing logistics and transportation services in Hong Kong and Mainland China.
Summary
Short sellers have taken a bearish stance on E.W. Scripps Company, a broadcast stock, based on their recent investing analysis. This means that they are betting the stock price will go down in the near future. Short selling is a way to make money when a stock’s price decreases. The fact that short sellers are targeting E.W. Scripps suggests that they believe the company’s stock is overvalued and may face challenges in the coming months.
This could be due to various factors such as weak financial performance or negative industry trends. Investors should keep an eye on E.W. Scripps’ stock and monitor any potential developments.
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