Coca-Cola Company Maintains Strong Stock Amid Economic Hardships Thanks to Premium Brands and Pricing Power

January 7, 2023

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COCA-COLA ($NYSE:KO): The Coca-Cola Company is one of the most recognizable brands in the world. Its iconic red and white logo is recognized by consumers around the globe. The company’s stock is listed on the New York Stock Exchange and has been consistently strong over the years. The Coca-Cola Company has a portfolio of premium brands that have proven to be resilient in the face of economic hardship. These include iconic drinks such as Coca-Cola, Diet Coke, Fanta, Sprite and more. These drinks have consistently enjoyed strong demand from consumers, even during challenging economic times. The company also has impressive pricing power.

Despite rising costs, the company has been able to keep prices relatively stable, allowing it to maintain its competitive edge over rival brands. The company is involved in a variety of businesses, including bottling and distribution, marketing, merchandising and more. This diversification has allowed the company to sustain its strong stock despite the economic difficulties that have affected many other companies. The Coca-Cola Company has shown itself to be a resilient stock, even in the face of difficult economic times. It is a testament to the strength of the company that it can remain strong even in the face of such challenging times.

Price History

The news on Coca-Cola Company’s stock has been mostly positive so far. On Friday, the company’s stock opened at $62.9 and closed at $63.4, a 1.9% increase from its prior closing price of 62.2. Coca-Cola Company has created a strong portfolio of products that appeal to a wide range of customers. With brands like Coca-Cola, Diet Coke, Fanta, and Sprite, the company is able to reach a diverse customer base. Furthermore, their products are priced competitively and they have the pricing power to maintain margins despite economic hardships. The company also has a global presence, which allows them to tap into new markets and expand their reach. This gives them access to multiple markets that can provide additional revenue streams.

Additionally, their strong brand recognition helps them maintain their position in the marketplace. Their combination of these factors gives the company an advantage over its competitors and helps them remain resilient during difficult times. Live Quote…

About the Company

  • Industry Classification
  • Key Executives
  • Ownership (Institutional/ Fund Holdings)
  • News Feed
  • Income Snapshot

    Below shows the total revenue, net income and net margin for Coca-cola Company. More…

    Total Revenues Net Income Net Margin
    42.34k 9.93k 24.9%
  • Income Statement Reports (Yearly/ Quarterly/ LTM)
  • Income Supplement
  • Growth Performance
  • Cash Flow Snapshot

    Below shows the cash from operations, investing and financing for Coca-cola Company. More…

    Operations Investing Financing
    11.46k -6.87k -5.27k
  • Cash Flow Statement (Yearly/ Quarterly/ LTM)
  • Cash Flow Supplement
  • Balance Sheet Snapshot

    Below shows the total assets, liabilities and book value per share for Coca-cola Company. More…

    Total Assets Total Liabilities Book Value Per Share
    92.47k 68.03k 5.32
  • Balance Sheet (Yearly/ Quarterly)
  • Balance Sheet Supplement
  • Key Ratios Snapshot

    Some of the financial key ratios for Coca-cola Company are shown below. More…

    3Y Rev Growth 3Y Operating Profit Growth Operating Margin
    8.1% 4.2% 30.4%
    FCF Margin ROE ROA
    23.7% 35.2% 8.7%
  • Income Statement Ratios
  • Balance Sheet Ratios
  • Cash Flow Ratios
  • Valuation Ratios
  • Other Ratios
  • Other Supplementary Items


  • VI Analysis

    Investors looking for a stable, long-term investment may find the fundamentals of COCA-COLA COMPANY attractive. According to the VI Star Chart, the company has a high health score of 9/10 in regards to its cashflows and debt, allowing it to ride out any crisis without the risk of bankruptcy. However, it is weak in growth, and classified as a ‘rhino’, which is a type of company that has achieved moderate revenue or earnings growth. Investors who are interested in a company that has a solid foundation and is able to generate consistent returns with limited risk may be attracted to COCA-COLA COMPANY. The fundamentals suggest that it is a reliable investment in the long run. Additionally, the company’s dividend yield could provide investors with additional returns. Investors who are looking for capital appreciation may be disappointed by the lack of growth potential, but those who are seeking stability may find COCA-COLA COMPANY to be an attractive option. More…

  • Risk Rating Analysis
  • Star Chart Analysis
  • Valuation Analysis


  • VI Peers

    The Coca-Cola Company has been in competition with PepsiCo, Inc. since the late 1800s. The two companies have been fighting for market share ever since. More recently, Keurig Dr Pepper Inc. and Monster Beverage Corp have become major competitors in the beverage industry.

    – PepsiCo Inc ($NASDAQ:PEP)

    PepsiCo is a food and beverage company with a market cap of $238.84 billion as of 2022. The company has a return on equity of 45.25%. PepsiCo operates in more than 200 countries and employs more than 300,000 people. The company’s products include Pepsi-Cola, Lay’s potato chips, Tropicana orange juice, and Quaker oats. PepsiCo was founded in 1898 and is headquartered in Purchase, New York.

    – Keurig Dr Pepper Inc ($NASDAQ:KDP)

    Keurig Dr Pepper Inc is a publicly traded company with a market capitalization of $53.5 billion as of May 2022. The company has a return on equity of 10.39%. Keurig Dr Pepper Inc is a leading beverage company that manufactures and markets coffee, tea, and other beverage products. The company operates in North America, Europe, and Asia Pacific. Keurig Dr Pepper Inc is headquartered in Burlington, Massachusetts.

    – Monster Beverage Corp ($NASDAQ:MNST)

    As of 2022, Monster Beverage Corporation had a market cap of $46.49 billion and a return on equity of 18.04%. The company produces and sells energy drinks, soda, and juice products under the Monster, NOS, and Full Throttle brands. It also has a minority stake in Reign Beverage Company. The company was founded in 1987 and is headquartered in Corona, California.

    Summary

    Investing in Coca-Cola Company is a sound decision despite the current economic environment. The company has been able to remain strong and hold its stock value due to the premium brands it offers and its ability to maintain pricing power. This has kept the company profitable and a solid choice for investors.

    Furthermore, the news surrounding Coca-Cola Company has been mostly positive with few signs of negativity. Investors should feel confident in investing in this company as it is likely to remain a strong performer in the future.

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