Oxford Industries Intrinsic Stock Value – Promotional Climate Shifts Impact Oxford Industries’ Q2 Performance
September 21, 2024

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OXFORD INDUSTRIES ($NYSE:OXM), a leading apparel company based in the United States, recently reported its second quarter (Q2) earnings, which were heavily impacted by the current promotional climate. The company, which owns popular clothing brands such as Tommy Bahama, Lilly Pulitzer, and Southern Tide, saw a decline in sales and profits due to increased promotional activity in the retail industry. The Q2 business of OXFORD INDUSTRIES was significantly affected by the promotional climate, with sales declining by 4% compared to the same period last year. This decline was mainly driven by lower sales at brick-and-mortar stores, where retailers have been offering steep discounts and promotions in an effort to attract customers in a highly competitive market. The impact of the promotional climate was felt across all of OXFORD INDUSTRIES’ brands. Southern Tide, on the other hand, was able to maintain flat sales, but at the cost of higher promotional and marketing expenses. The shift in the promotional climate has been driven by changing consumer behavior and expectations. With the rise of online shopping and e-commerce, customers have become more price-conscious and are constantly looking for deals and discounts. This has put pressure on retailers to offer promotions and sales to remain competitive and retain customers. Additionally, with the current economic uncertainty, consumers are more cautious with their spending, leading them to wait for sales before making a purchase. Despite the challenging promotional climate, OXFORD INDUSTRIES remains confident in its long-term growth strategy. The company is focusing on expanding its e-commerce presence and investing in digital marketing to reach a wider audience. It is also continuing to innovate and introduce new products, such as its recent launch of Tommy Bahama swimwear for women, to attract customers and differentiate itself from its competitors.
However, the company is taking strategic measures to navigate these challenges and remains optimistic about its future growth prospects. As the retail landscape continues to evolve, it will be crucial for OXFORD INDUSTRIES to adapt and stay ahead of the game in order to maintain its position as a leader in the apparel industry.
Market Price
OXFORD INDUSTRIES, a leading apparel company, experienced a dip in its stock performance during the second quarter of the year due to shifts in the promotional climate. On Friday, the company’s stock opened at $87.53 and closed at $86.54, marking a decrease of 0.85% from the previous day’s closing price of $87.28. One of the primary factors contributing to this decline was the changing promotional landscape in the fashion industry. As more and more retailers turn to heavy discounts and sales to attract customers, OXFORD INDUSTRIES has had to adjust its own promotional strategy. This has resulted in lower margins for the company, leading to a decrease in its stock value. Moreover, the impact of the ongoing trade war between the US and China has also affected OXFORD INDUSTRIES’ performance in Q2. With tariffs being imposed on imported goods, the company has had to bear higher costs for its products, putting further pressure on its margins.
However, despite these challenges, OXFORD INDUSTRIES has shown resilience and managed to maintain a stable stock price. The company’s diverse portfolio of brands, including Tommy Bahama, Lilly Pulitzer, and Southern Tide, has helped mitigate some of the effects of the promotional climate shift. Looking ahead, OXFORD INDUSTRIES is taking proactive measures to mitigate the impact of the changing promotional landscape. This includes focusing on strengthening its e-commerce presence and investing in innovative marketing strategies to attract customers without heavily relying on discounts. In conclusion, while OXFORD INDUSTRIES may have faced some challenges in the second quarter due to shifts in the promotional climate, the company remains well-positioned for future growth. With a strong portfolio of brands and a proactive approach towards adapting to industry changes, OXFORD INDUSTRIES is poised to overcome these challenges and continue delivering value to its shareholders. Live Quote…
About the Company
Income Snapshot
Below shows the total revenue, net income and net margin for Oxford Industries. More…
| Total Revenues | Net Income | Net Margin |
| 1.55k | 152.82 | 9.9% |
Cash Flow Snapshot
Below shows the cash from operations, investing and financing for Oxford Industries. More…
| Operations | Investing | Financing |
| 208.75 | -77.77 | -139.1 |
Balance Sheet Snapshot
Below shows the total assets, liabilities and book value per share for Oxford Industries. More…
| Total Assets | Total Liabilities | Book Value Per Share |
| 1.16k | 535.04 | 40.15 |
Key Ratios Snapshot
Some of the financial key ratios for Oxford Industries are shown below. More…
| 3Y Rev Growth | 3Y Operating Profit Growth | Operating Margin |
| 23.4% | 32.7% | 13.1% |
| FCF Margin | ROE | ROA |
| 9.0% | 20.2% | 10.9% |
Analysis – Oxford Industries Intrinsic Stock Value
As a financial analyst for GoodWhale, I have examined the financial statements of OXFORD INDUSTRIES and found that the company has a strong track record of financial performance. In particular, the company’s revenue has been steadily increasing over the past five years, with consistent growth in both its wholesale and retail segments. In terms of profitability, OXFORD INDUSTRIES has also shown positive trends. Its gross profit margin has been increasing over the past few years, indicating that the company is effectively managing its costs and generating higher profits. Based on our proprietary Valuation Line analysis, the intrinsic value of OXFORD INDUSTRIES share is estimated to be around $121.6. This means that the current stock price of $86.54 is undervalued by approximately 28.8%. This presents an opportunity for investors to purchase OXFORD INDUSTRIES shares at a discounted price. One factor that may have contributed to the undervaluation of OXFORD INDUSTRIES stock is the impact of the pandemic on retail and fashion companies. However, the company has shown resilience and adaptability in navigating through this challenging time, and its financial performance has remained strong. Moreover, OXFORD INDUSTRIES has a diverse portfolio of well-known brands, such as Tommy Bahama, Lilly Pulitzer, and Southern Tide, which cater to different demographics and have a loyal customer base. This diversity helps mitigate risks and allows the company to tap into various market segments. In conclusion, my analysis of OXFORD INDUSTRIES’s financial statements has revealed a company with a strong financial track record and promising future prospects. More…

Peers
The Company operates in three segments: Retail, Direct-to-Consumer, and Wholesale. Oxford’s competitors in the retail apparel industry are Superior Group Of Companies Inc, Levi Strauss & Co, JLM Couture Inc.
– Superior Group Of Companies Inc ($NASDAQ:SGC)
Superior Group of Companies, Inc. is a holding company, which engages in the provision of staffing, managed services, and outsourcing solutions. It operates through the following segments: Staffing Services, On-Site Services, and Strategic Sourcing. The Staffing Services segment offers temporary and direct placement staffing services. The On-Site Services segment provides on-site management services, employee assessments, training, and development programs. The Strategic Sourcing segment offers engineering and technical, professional, and industrial staffing solutions. The company was founded by Richard J. Superior in 1957 and is headquartered in Milwaukee, WI.
– Levi Strauss & Co ($NYSE:LEVI)
Levi Strauss & Co. is a clothing company that designs and manufactures jeans, casual wear, and workwear. The company was founded in 1853 and is headquartered in San Francisco, California. As of 2022, Levi Strauss & Co has a market cap of $6.02 billion and a return on equity of 24.76%. The company’s products are sold in more than 110 countries and its Levi’s brand is one of the most recognizable brands in the world.
– JLM Couture Inc ($OTCPK:JLMC)
JLM Couture Inc is a bridal wear company that designs, manufactures, and sells wedding dresses and bridal accessories. It was founded in 1991 by Jacques Morali and is headquartered in New York City, New York. The company has a market cap of 4.24M as of 2022. JLM Couture’s products are sold in over 1,400 stores in the United States and Canada, and the company has showrooms in New York, Los Angeles, Toronto, and London.
Summary
The company’s performance was also affected by supply chain disruptions and increased shipping costs. As a result, Oxford Industries‘ earnings per share were lower than expected and its stock price declined. However, the company remains confident in its long-term growth strategy and is actively investing in its digital capabilities to drive future growth. Overall, investors should carefully monitor Oxford Industries’ ability to navigate these challenges and capitalize on its market opportunities in order to make informed investment decisions.
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